Best way to find a friend on pinterest
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20 Pinterest Tricks And Tips You Might Not Have Discovered
If you still think Facebook and Twitter are the be-all and end-all of social media marketing tools, think again. Pinterest pins are times more spreadable than a tweet, with the retweet average hitting only 1. And, as for Facebook, the half-life of a pin is 1,x longer than a Facebook post see here for more stats!
Since the recent Instagram purchase by Facebook, Pinterest has become the hot ticket item for business marketing. Aside from feeding obsessions with exotic destiny vacations and gourmet food, the real strength of Pinterest is the integrated features of their business accounts.
With your business account, you get:. The terms of service are a little bit different for a business, so be sure to read through them. The difference comes from the fact that you are using the account commercially.
For now you can check out the Pinterest Blog to stay updated on when these materials will be out and get some basic tips. Pinterest Analytics is one of the newest and most awesome features of a Pinterest for Business account. When you verify your account, you get access to important tracking information. There are five different types of Rich Pins, all loaded with more information than your average pin for serious sales power. They include real-time price and stock updates, direct links to your site, and interactive map locations.
There will be more details on Rich Pin strategy later. Pinterest has promised some new tools exclusively to business accounts in the future. As new tools are being added, you can stay updated by joining the Pinterest newsletter.
Your pins can get the kind of engagement shown above for your business if you execute them right. Pinterest has been described by Social Media Examiner as a visual search engine. So, just like when you are writing your blog articles or posting on your business Instagram account, you want your content to be searchable. Therefore, before you grab that mouse to start pinning, you have to understand the Pinterest culture, a. Pick the most relevant popular ones! With such an emphasis on the visual impact, your images are the cornerstone of any pin you share.
What makes the top Pinterest pins so popular? All pins have the same width, with an unlimited length. The term instructographic was coined by Pinterest, and is another name for infographic. These are popular because of their DIY, how-to nature, which we know is the second most popular category!
Add a hovering Pin It button to any image on any of your sites or your phone app through Pinterest directly. This will help you get more followers by tapping into the ones you already have on other platforms. It also will help spread your content across platforms so more eyeballs see it.
And, it will add Twitter and Facebook buttons to your Pinterest account. Spoiler Alert! For Facebook, you can connect only a personal account, not a page. Just Twitter for you. Take the difficulty out of getting people to find your pins by sending the pins straight to them! Your newsletter is the perfect place to throw in a couple of your latest pins and direct subscribers to your Pinterest account. Try this:. You have to use some SEO strategy to get your pins discovered by the eyes of your target audience.
Just follow these steps:. Step 1: Research keywords. Try a tool like Google AdWords Keyword Planner to find popular keywords related to your business and your pins.
Optimize and still sound human by simply adding a strong keyword within the right context. In the same way you use a call-to-action in your ad copy, a call-to-pin will significantly increase the engagement of your pins. Now that you know what kinds of pins are popular and how to get your pins seen, the next step in Pinterest marketing is to use your pins to build relationships with followers and influencers that will grow your reach.
Knowing what users look for when following other accounts will allow you to give them what they want and, in turn, grow your following. A little mind-reading never hurt anyone.
To get more Pinterest followers , you should post between new pins every day. Make sure you are not just repinning the content of others, but also pinning your own unique pins with your own content. Spread your pinning throughout the day. You can create a Secret Board and collect pins to save time. Load up your 20 or so pins in the morning, and keep them on your secret board.
Just like you respond to tweets, Facebook posts, and Instagram comments, engage with your followers directly by answering their questions and responding to their comments.
Go the extra mile and address them directly, using their names to really take your customer service to the next level. Engagement is a two-way street. Their followers will see your brand, too! The best way to see successful Pinterest strategy in action is to follow and engage with popular boards.
You can learn a lot from the big dogs. See what kinds of pins they pin, what kinds of boards they have, and how much engaging they do. Your goal is to get on that level! If you are commenting on these popular pins, your brand name will be seen by the huge number of people who follow those boards. If your business has literally nothing to do with wedding fashion, you can do yourself a favor and follow the boards that have a following closer to yours.
Those are the people you want to connect with anyway. Another cool board feature for marketing is the Open Board, which allows users to contribute their own pins. All you have to do is give them pinning access by adding their name or email. Invite your followers and get big authority brownie points if you can get industry experts and leaders to contribute to your boards! It promotes fan interaction and the brand at the same time! Talk about win-win. Start by following their boards, repinning their pins, and leaving engaging comments on their pins.
Ask if they will post on a board of yours, or offer to contribute to one of their boards. Whole Foods set themselves up for some great collaboration with their WhyAustin board. Not only does it allow local businesses in the industry to contribute to the board, but it also creates a sense of community. The brands that contribute to the board gain more publicity, and Whole Foods gets to tap into those other followers. Follow them, and they will find you! My friends, I would like to introduce you to Rich Pins.
And, trust me, they have earned their name. Rich Pins come in 5 different flavors: movie, recipe, article, product, and place, all fully loaded with their own set of valuable features that will boost your engagement and direct traffic to your site. No hassle, no fuss. Just leads. For any of your Rich Pins to have even the potential to direct traffic to your site, you need to get them validated on the Pinterest site itself. Once your Rich Pins are approved by Pinterest, they will be out there for the entire Pinterest world to see, to repin, and to be directed to your site!
Rich Pins are still fairly new, so especially if your business is small and growing, they will set you apart from your competition. The rule for all social media is to mix up your content. You will lose the interest of your followers and lose your chances of gaining any new ones if your content is static and not diverse enough.
Do you remember that study done by The University of Minnesota? Well, diversity of pin was the 8th most important factor when users were deciding whether to follow an account. So, throw in some other boards that give your followers added value in order to avoid coming off as overly salesy. The official Nike Women Pinterest does a great job of mixing up their content.
Not all of your pins are going to make sense as Rich Pins. Product photos, events, and articles benefit from the added information provided with Rich Pins, but not all of your content will.
Put your best foot forward and move these boards to the top of your page so when users come to your page, they will see your best material.
Another way to keep your content fresh is to piggy-back off of holidays, seasons, and events. Take advantage of that! Grab all those article Rich Pins you have, and organize them into their very own board! They will thank you. One of the newest features on Pinterest for Business is the super helpful Pinterest Analytics. This feature is only for business accounts and allows you to see:. Knowing this, you will be able to build your future Pinterest strategy based on hard facts.
The strategies that work are proven, because you proved them. And, there is another reason verifying your account is a good idea. It will help you gain authority and build trust.
The Ultimate Pinterest Marketing Guide: How to Improve Your Reach and Promote Your Brand
Step-by-step instructions with callouts to photos that show you exactly what to do on Pinterest. Full-color, step-by-step tasks walk you through getting and keeping Pinterest working just the way you want. Learn how to:. Michael Miller is a prolific and popular writer of nonfiction books, known for his ability to explain complex topics to everyday readers.
This post has been updated September Collaboration — Are you planning a party, wedding, or other events with other people. Pinterest is a great way to collect and share your ideas. Collections — One of the more common reasons to share a Pinterest board is to share your collection of a specific topic. Are you ready to take you pinning to a new level?
Marketers Find a Friend in Pinterest
IN an age of fat data plans and broadband access, Pinterest has a message for the media: a picture is worth a thousand words. Lipsman said. The laundry room board alone has just over 58, followers. Pinterest may be considered the third- most popular social media platform after Twitter and Facebook, but it does not share much of its own information. In response to a request for an interview, the company only allowed questions to be fielded by an external public relations firm. Nor does the company provide any user data to publishers or brands. Pinterest does not have ads on the site, but publishers and brands can use the images to link to their own Web sites. Kaelin Zawilinski, the digital editorial manager for Better Homes, says Pinterest has helped the magazine gain a new audience, especially with younger women. Pinterest would not say how many users it has, but according to comScore, the site had Women account for 85 percent of total page views on the site, Mr.
How To Share Your Pinterest Boards With Your Friends
Are you making the most of all the tricks and tips on Pinterest? There are a lot of helpful features on Pinterest which can be used to perform tricks that can make things easier and save you a lot of time. I have compiled a list of helpful Pinterest tricks and tips which will make using Pinterest simpler, safer and a lot more fun…. Before pinning an image from a page if you highlight any text, that text will appear as the description to the pin.
Updated: March 29, Tech Tested. Open Pinterest. Tap Search. Tap People.
Following on Pinterest
Now you can organize your digital life with Pinterest, a hot new site that lets you create visual bookmarks of your favorite things and "pin" them on virtual pinboards. Want to save something from a blog? Have a favorite retail website? Want to pin a quick photo you took with your phone?
If you still think Facebook and Twitter are the be-all and end-all of social media marketing tools, think again. Pinterest pins are times more spreadable than a tweet, with the retweet average hitting only 1. And, as for Facebook, the half-life of a pin is 1,x longer than a Facebook post see here for more stats! Since the recent Instagram purchase by Facebook, Pinterest has become the hot ticket item for business marketing. Aside from feeding obsessions with exotic destiny vacations and gourmet food, the real strength of Pinterest is the integrated features of their business accounts.